ATHENS EPIDAURUS FESTIVAL

Visual Campaign / Year 2020

In 2020 we had the chance to collaborate with the iconic Athens & Epidaurus Festival on its concept and visual identity. An extremely interesting creative process resulted in a design and communication platform based on the everchanging forms of art. We envisioned art as a transforming and transformative visual entity, able to represent shows and performances through a bold, modernist and colorful aesthetic, that blends 60s and 70s vibes with contemporary elements. The Festival’s key visual develops into a system that channels all information needed, such as the venue or the show, using stretching graphic techniques, icons and color coding in a strategically targeted and efficient way. What we aimed for, was to showcase art as a shifting experience that transcends typical shapes, norms and rules.

 

 

 

5 Aef posters Untitled 2 Untitled 1 Untitled 3 Aef story 3 9 10 11 14 12 7 18 17 23 19
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