«You can. You become the best version of yourself and you keep going»! The strength of not giving up, seen through the eyes of the Olympic champion Eleftherios Petrounias, inspires and motivates. The Reebok Greece campaign Always Training is the first step towards achieving your goals and not giving up. Because our real strength comes from within.

GEORGE KATSAROS / Director, Reebok Brand, South East Europe KATERINA BAMPOUKOU / Brand Communication & Publishing Manager NIKOS PALEOLOGOS / Creative director MIKE BECOS / Director ARIS CHATZOPOULOS / Music Composer ΙCONIZO / Production JOHN MITROPOULOS / Photographer


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